Struggling to Motivate Your Team? Try This!

What’s the best way to get your team cheering for your practice’s success? According to Dr. Ben Kacos, it’s all about the bonuses. In his recent DSN webinar, he broke it down for us: why bonuses work, how to structure them, and who gets in on the action. Spoiler alert—it’s simpler than you think!

Dr. Kacos has one big reason for loving bonuses: they align your team’s goals with yours. Everyone wins when the practice thrives, and that alignment motivates your team to go above and beyond. Picture this: it’s the end of the month, and suddenly your team is buzzing like caffeinated bees, all because there’s a bonus on the line.

1. Why Bonuses Are Brilliant

  • No Guesswork: Bonuses make sure everyone’s working toward the same goals—think higher production, better reviews, and lower overhead.
  • Built-In Cushion: In slower months, bonuses shrink, keeping payroll in check. In booming months? Your team gets their share of the good times.

2. Who’s Bonus-Worthy?

  • The whole crew!
    • Non-hygienists earn a percentage of collections.
    • Hygienists have their own tiered bonus system, starting at 3.3x their pay.
  • Newbies join the fun once they crush their 90-day goals.

3. How to Keep it Fair and Fun

  • Clear, measurable goals are a must. Whether it’s hitting a set number of five-star Google reviews or staying under a specific overhead percentage, everyone knows specifically what they’re chasing.
  • Stick to the rules. If the target is 25 reviews and they hit 24, no dice. But don’t leave them hanging—throw in a pizza party or a gift card to keep morale high.

4. Bonus Pro Tip

  • Mix it up! Want to boost your online presence? Make video testimonials part of the bonus goals for a month. Need more patients smiling in office photos? Toss that into the mix too.


Bonuses don’t just reward your team—they supercharge their drive to help the practice grow. And, the best part? When you win, they win too! Dr. Kacos’s approach makes it easy to get started and adapt as your practice evolves.

If you’re nodding along and thinking, “Yes, please!” it’s time to check out Dental Success Network. DSN gives you access to brilliant minds like Dr. Kacos, over 200 hours of CE, and a community that’s basically your practice’s secret weapon.

Join the Fun at DSN Today!

Until Next Time,
The Dental Success Network Team

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