We just wrapped up a DSN webinar with Kyle Hale (co-founder of DNTL Life and multi-practice owner) alongside DSN’s Dr. Mark Costes and Mike Lomotan, and it was packed with practical ways to increase clear aligner case acceptance without adding chaos to your schedule.

If your practice has ever felt “stuck” on Invisalign (patients ask for it, but the numbers don’t pencil or the team isn’t confidently presenting it), this is for you.

Key takeaways (what actually moves the needle)

1. Patients don’t ask for “clear aligners,” they ask for Invisalign.
   Like it or not, Invisalign is the brand patients recognize and request. Simply leading with the Invisalign brand can remove friction in case acceptance.
2. Profitability isn’t just lab fees, it’s implementation.
   Even “cheap” aligners can lose money if the workflow is inefficient. The practices winning with Invisalign aren’t only focused on clinical complexity, they’re focused on operational execution: diagnosis flow, team scripting, hygiene integration, scheduling, and follow-through.
3. Hygiene can (and should) feed your Invisalign pipeline.
   One of the biggest gems shared: make aligner awareness part of hygiene. Many offices are seeing growth by scanning consistently and training hygienists to introduce the conversation early, then handing off to a clear process for next steps.
4. Big days create big momentum.
   “Invisalign Days” (one focused day/event) can create a serious injection of production, especially if you have a mature patient base and haven’t offered aligners consistently.
5. Your patients win when you keep this in-house.
   When you build a clean aligner process, patients don’t have to bounce between providers. It’s better care, better continuity, and better practice economics.

What can you do next? 

• Audit your Invisalign numbers.
  Know your current lab fees, chair time, and where cases stall (exam, consult, financing, follow-up, or follow through).
• Build a simple “Why straight teeth?” conversation.
  Get the whole team aligned on the benefits beyond cosmetics and make the message consistent.
• Turn hygiene into a feeder system.
  Decide what “consistent” means (example: scan every patient or every eligible patient) and train hygienists on a 20-second handoff.
• Schedule your first Invisalign Day.
  Pick a date, pull a list, run a tight script, and create a clear next-step pathway.
• Get support (so you’re not reinventing the wheel).
  If you want a ready-made implementation playbook plus training resources, DNTL Life is the partner DSN members are using to streamline the process and increase adoption.

DSN members save BIG on Invisalign cases If you’re already in DSN, make sure you’re signed up for the DNTL Life DSN Discount so you’re actually receiving the member savings, especially on Invisalign cases through our partnerships.

Not a DSN Member? Book a call with DSN today to sign up!

If Invisalign profitability and case acceptance are even slightly on your 2026 goals list, joining DSN is one of the fastest ways to accelerate progress and protect your margins.

Until Next Time, 
The DSN Team